Valvoline Partners with Badger Lubrication Technologies
Ashland Consumer Markets, a commercial unit of Ashland Inc. announced that Badger Lubrication Technologies is now an authorized distributor for the complete line of Valvoline high-performance lubricants, automotive chemicals, coolants and some additional items, including filters and wiper blades. Badger Lubrication Technologies will primarily distribute these products throughout Wisconsin.
In addition to supplying quick lubes, automotive service centers and car dealerships serving the passenger car market, Badger Lubrication Technologies will also market and sell the full line of premium Valvoline lubricants, coolants and chemicals to the commercial and heavy-duty market, such as truck and bus fleets, mining and construction equipment, and government vehicles. This includes the Valvoline Premium Blue full line of oil, which is the only engine oil approved and endorsed by Cummins Inc.* for testing, development and factory fill.
“Badger Lubrication Technologies offers a high level of service, including equipment installation and repair, said Tom Gerrald, vice president of Valvoline’s Installer Channels. We look forward to leveraging the long-term distribution relationships and exceptional service of our new channel partner to deliver high-performance Valvoline products.”
Valvoline, a brand of Ashland Inc. (NYSE: ASH), is known around the world for its high quality consumer, commercial and industrial lubricants. The Valvoline family of products also includes Eagle One™ appearance products, Car Brite™ car restoration products, Zerex™ antifreeze, SynPower™ performance products, MaxLife™ products created for higher-mileage engines, and NextGen™ motor oil created with 50 percent recycled oil. Valvoline Instant Oil ChangeSM is a leader in serving the quick lube market in the United States.