Test results show that the new Shell Helix Ultra products enable customers to increase engine power by up to 1.8% ^[2], increase the responsiveness of their engine by up to 3.4% ^[2] and achieve better fuel efficiency of up to 4% ^[4]. The field trials also demonstrate that the new products enable customers to keep their engine as strong and powerful as new, for up to 200,000km running, whatever the driving conditions ^[5]. 

Jason Wong, Global Executive Vice President of Shell Lubricants, said: “Shell Helix motor oil is the #1 global brand in the passenger car lubricants market ^[3] and we have now raised the bar even further by launching three new Shell Helix Ultra products. The new products meet upgraded industry specifications and OEM requirements ^[1], reflecting our ongoing commitment to innovation and technology leadership, and enable customers to unleash more power from their engines ^[2] and achieve better fuel efficiency ^[4], offering them ultimate engine performance ^[5].”

Shell Helix Ultra ECT C6 0W-20 and Shell Helix Ultra ECT C3/SP 0W-40 will be launched in China and Europe in the second and third quarter of 2024, respectively, before being rolled-out in other markets. Shell Helix Ultra ECT C3/SP 0W-30 is already available in China and will be launched in Europe in the third quarter, ahead of a roll-out in other markets.

All Shell Helix Ultra products are powered by Shell’s patented PurePlus Technology, a revolutionary process that produces a cleaner and purer form of base oil made from natural gas ^[6], making them 99.5% pure ^[6], so that nothing gets in the way of keeping the engine strong, regardless of extreme climates and road conditions ^[7].

These products are developed using Shell’s Emissions-Compatible Technology (ECT) and Shell’s ultimate active cleaning technology, which protects vehicles’ emission systems by helping to keep gasoline and diesel particulate filters clean from power and performance-robbing deposits, helping to maintain engine performance.

Approved by many of the world’s leading OEMs, including BMW, Mercedes-Benz, and Volkswagen, Shell also supplies Shell Helix Ultra products to its motorsport partners including Scuderia Ferrari, BMW Motorsport, Hyundai Motorsport, and Geely Group Motorsport. These commercial and technical partnerships serve as the ultimate product development test bed, with innovation transferred into new products and services that benefit Shell customers on the road.

References

1. _{According to the product technical date sheet (TDS), including specifications of API, ACEA and OEM approvals.}
2. _{According to the powertrain test results run by AVL Shanghai Technical Center (AVL) in Shanghai, China, during Q4 of 2023 and Q1 2024. AVL undertook engine oil tests on 2023 VW Golf GTI 2.0T vehicle to evaluate the potential performance benefits. AVL undertook a package of work based on its power train test bed system for a variety of premium vehicles available in the China market. Using Shell Helix Ultra ECT C3/SP 0W-30 compared with 10W-40.}
3. _{According to the Brand Volume Share 2021-2023 in GfK Retail Audit Database. Countries included: China, Indonesia, Thailand, Egypt.}
4. _{Based on API Sequence VIE engine test results compared with the industry reference oil using Shell Helix Ultra ECT C6 0W-20.}
5. _{Based on 200,000km field trials results run by an independent third party from 2020 to 2023 using Shell Helix Ultra 0W products.}
6. _{Based on paraffinic hydrocarbon content and significantly higher level of iso-paraffins compared to typical Group II and III base oils.}
7. _{Based on a series of powertrain test results using Shell Helix Ultra ECT C3/SP 0W-30 compared with 10W-40, and the field trials from 2021 to 2023 using Shell Helix Ultra ECT 0W-20 and 0W-30, run by the independent 3rd parties.}